Tuesday, 4 October 2011

Secondary research - "call on me"



"Call on Me" is a 2004 song performed by Swedish DJ and producer Eric Prydz. The music video is directed by Huse Monfaradi and features an aerobics class of women wearing 1980s styled aerobics outfits performing sexy gym routines led by Deanne Berry, much to the enjoyment of the sole man in the group, played by Juan Pablo Di Pace. While being interviewed by Chris Evans for UK Radio Aid, ex-UK Prime Minister Tony Blair said: "The first time it came on, I nearly fell off my rowing machine." Many politicians and family groups have pushed for the video to be banned, but there are actually two videos - an edited one shown in daylight hours and a late night version which is uncut. The song reached number 1 Singles Chart in the UK, Germany and Republic of Ireland. In Australia, "Call on Me" debuted and peaked at #2. The video was the highest-downloaded music video of all time in Australia.

Due to the popularity and high demand for the video, a feature length aerobics DVD was later released, titled Pump It Up - The Ultimate Dance Workout, which featured the dancers from the "Call on Me" video performing aerobics routines to various popular dance music songs.


 This music video was very controversial as it contains content to which some poeple find explicit. This research has shown me that in our own video we won't be so controvercial and show women in this nature.

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